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3 tips to enhance your LinkedIn profile

LinkedIn is the best form of communication for any professional; starting off as a networking and job-hunting tool, it is now the go-to-platform for professionals of all ages, careers and industry types to use for content sharing, marketing, advertising, PR, and research.

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How to become the go-to authority for advice in your industry

Want to know how Michelle Bridges became the face of the fitness industry, Dr Chris Brown became the expert on animals, and Todd Sampson became the celebrity of the advertising world? PR!

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How to turn your company’s stories into positive media coverage

Everyone has a story to tell, and my years as a journalist convinced me that good leads can turn up in the least likely places. Nowadays, as a PR professional, I’m still on the lookout for the compelling stories that will help companies share their unique and engaging stories with their audience.

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Grow your brand through photography

“Your camera takes really great pictures.” “Thank you. I taught it everything it knows.”

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How to create engaging videos for your business

Video has seen an explosion over recent years with many businesses, brands and influencers using video content to grow their engagement and awareness online. Like all content, there can be meaningful and meaningless content – but what is the best way to captivate your audiences and leave a...

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Share more with Instagram TV

FACT: Younger people are watching less TV and more digital content with some commentators predicting that by 2021 mobile video will account for 78% of all mobile data traffic.

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All about the delivery

In communications, language is so important – the words we use, the tone and how we structure a sentence or paragraph.  

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The importance of a strong team culture when running an agency

When you grow a brand over ten years, from a sole trader setup to a team of 16 full time staff and contractors, it’s hard not to consider your business as your ‘baby’! The success of Elevate is in my hands, in my blood, and it’s there in my thoughts when I first wake up and when I last close my...

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